Home Pro Realty of NY, LLC — Including Polk Commercial Real Estate

Privacy Policy

Last Updated: July 15, 2026  ·  This Privacy Policy should be read together with our Terms of Use and Cookie Policy.

This Privacy Policy explains how Home Pro Realty of NY, LLC, including real estate services marketed under Polk Commercial Real Estate ("Company," "we," "us," or "our"), collects, uses, discloses, and protects information obtained through our websites, property-search pages, forms, portals, mobile features, and other online services (the "Website"). By using the Website or providing information to us, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information that you provide directly, information collected automatically through your use of the Website, and information received from third parties.

The information collected depends on how you interact with us and which Website features you use.

2. Information You Provide Directly

You may provide information to us when you:

  • Submit a property inquiry
  • Request additional listing information
  • Schedule a property showing
  • Ask to be contacted by a real estate professional
  • Request assistance buying, selling, renting, leasing, or investing in property
  • Request a property valuation or market analysis
  • Create or manage an account
  • Save a property or property search
  • Register for property alerts
  • Subscribe to emails or text messages
  • Submit a contact form
  • Communicate with us by telephone, email, text message, social media, or another method
  • Provide information relating to a real estate transaction
  • Apply for employment or an independent contractor opportunity
  • Provide feedback, reviews, photographs, documents, or other materials

Information you provide may include name, email address, telephone number, mailing address, property address, preferred contact method, real estate interests and preferences, property-search criteria, price range, preferred location, property type, financing or prequalification status, information about a property you own or wish to sell or lease, account login information, and communication preferences.

Please do not submit Social Security numbers, banking passwords, complete financial account numbers, medical information, or other highly sensitive information through ordinary Website contact forms. If sensitive information is required for a transaction, we may direct you to an appropriate secure method for providing it.

3. Property-Search Information

When you use our residential or commercial property-search tools, we may collect and store information such as:

  • Properties viewed
  • Saved or favorited properties
  • Saved searches
  • Property type preferences
  • Price and lease-rate ranges
  • Location preferences
  • Number of bedrooms or bathrooms
  • Building size
  • Lot or acreage requirements
  • Commercial property classifications
  • Investment criteria
  • Search filters
  • Showing requests
  • Listing inquiries

We may use this information to provide search results, recommend properties, send listing updates, and better understand the types of real estate services that may interest you.

4. Information About Other People

You may choose to provide information about another person, such as when you share a property listing, identify another participant in a transaction, or provide contact information for a family member, business partner, attorney, lender, or other professional.

You should only provide another person's information when you are authorized to do so.

5. Information Collected Automatically

When you visit or interact with the Website, we and our service providers may automatically collect certain technical and activity information, including:

  • Internet Protocol address
  • Browser type and version
  • Device type and model
  • Operating system
  • Device identifiers
  • Language settings
  • General geographic location
  • Referring website or advertisement
  • Pages and property listings viewed
  • Links, buttons, and Website features used
  • Date and time of access
  • Time spent on the Website
  • Search activity
  • Website errors and performance information
  • Communications with Website forms or chat features
  • Advertising and campaign interaction information

We may use this information to operate the Website, maintain security, understand Website usage, improve performance, troubleshoot problems, and measure the effectiveness of advertising.

6. Location Information

The Website may request access to your device or browser location to provide properties, real estate professionals, market information, or other services relevant to your area. Depending on your device settings, location information may be approximate or precise.

You may disable location access through your browser or device settings. Disabling location services may limit certain location-based Website features.

We may also estimate your general location using your Internet Protocol address.

7. Cookies and Similar Technologies

We may use cookies, pixels, web beacons, tags, local storage, tracking links, and similar technologies to operate the Website, maintain secure sessions, remember preferences, save searches and properties, analyze Website traffic, identify technical issues, measure advertising performance, personalize Website content, provide relevant advertising, and prevent fraud and unauthorized access.

Some technologies may be provided by third-party analytics, advertising, property-search, social media, mapping, video, security, or Website-hosting providers.

For additional information about our use of these technologies and your available choices, please review our Cookie Policy.

8. How We Use Personal Information

Providing Real Estate Services

We may use your information to respond to your questions and inquiries, provide requested property information, schedule and coordinate showings, assist with buying, selling, renting, leasing, or investing in real estate, prepare property valuations or market analyses, communicate regarding a transaction, connect you with an appropriate real estate professional, and maintain records relating to our services.

Operating Website Features

We may use your information to create and manage accounts, provide property-search results, save searches and properties, deliver listing alerts, remember preferences, provide maps, virtual tours, videos, and other interactive features, authenticate users, and maintain Website functionality.

Communicating With You

We may use your contact information to respond to requests, provide service-related updates, confirm appointments, send information regarding listings or transactions, provide customer support, send administrative or security notices, request feedback, and communicate regarding our relationship with you.

Improving Our Services

We may use information to understand how visitors use the Website, analyze market and user trends, improve Website design and performance, develop new features and services, identify errors or technical problems, personalize content and search results, and train and improve internal processes and tools.

Marketing and Advertising

Where permitted by law and consistent with your communication preferences, we may use information to send real estate updates, newsletters, and announcements, provide information about available properties, promote real estate services, measure advertising effectiveness, create or manage advertising audiences, and display advertisements that may be relevant to your interests.

Security and Legal Compliance

We may use information to maintain Website and account security, prevent fraud and unauthorized activity, investigate suspected violations, enforce our Terms of Use and other agreements, protect our rights, property, personnel, clients, and users, maintain records required by law, respond to legal or regulatory requirements, and establish, exercise, or defend legal claims.

9. Email Communications

You may receive emails relating to property inquiries, saved searches, listing alerts, showing appointments, transaction updates, service requests, account activity, newsletters, and marketing or promotional information.

You may unsubscribe from marketing emails by using the unsubscribe link included in the applicable email.

Even after unsubscribing from marketing communications, we may continue sending necessary transactional, administrative, account, security, or service-related messages.

10. Telephone Calls and Text Messages

When you provide your telephone number, we may use it to respond to your inquiry, provide requested services, coordinate appointments, or communicate regarding a real estate transaction.

When you separately and expressly consent to marketing calls or text messages, you may receive informational or promotional communications from us. Communications may be sent using automated technology where permitted by law.

Consent to receive marketing communications is not a condition of purchasing, selling, leasing, renting, or obtaining real estate brokerage services.

Message frequency may vary. Message and data rates may apply. You may opt out of marketing text messages by replying STOP. You may reply HELP for assistance.

Opting out of marketing messages does not prevent us from sending necessary nonmarketing communications related to your request, appointment, account, or transaction.

11. Mobile Information and SMS Consent

We do not sell or share mobile telephone numbers, SMS opt-in information, or text-message consent information with third parties or affiliates for their independent marketing or promotional purposes.

Mobile information may be provided to service providers that assist us in delivering messages, managing communications, maintaining records, preventing fraud, or providing requested services. These service providers are permitted to use the information only as necessary to provide services on our behalf or comply with applicable law.

12. How We Disclose Information

Real Estate Professionals

When necessary to respond to your request or provide real estate services, information may be shared with licensed real estate brokers, associate brokers, salespersons, employees, independent contractors, or other professionals affiliated with the Company.

Transaction Participants

At your request or when reasonably necessary for a real estate transaction, information may be shared with parties such as property owners, sellers, buyers, landlords, tenants, other real estate brokers or agents, attorneys, lenders and mortgage professionals, title and settlement providers, inspectors, appraisers, contractors, engineers, environmental professionals, insurance providers, property managers, and governmental or regulatory agencies.

You are not required to use a third-party professional suggested by us unless otherwise stated in a separate written agreement or required by the transaction.

Service Providers

We may engage service providers that assist with Website hosting, data storage, Website security, property-search and listing-data services, customer relationship management, email delivery, telephone and text-message delivery, analytics, advertising, mapping, video and virtual tours, electronic signatures, document management, scheduling, customer support, information technology, and legal, accounting, and professional services.

Service providers may access information only as reasonably necessary to provide their services, perform contractual obligations, maintain security, or comply with law.

Business Partners

When you request a service offered together with another business, we may share information with that business as necessary to fulfill your request. We do not share your information with a mortgage lender or other provider for marketing purposes solely because you visited the Website.

Legal and Safety Disclosures

We may disclose information when reasonably necessary to:

  • Comply with a subpoena, court order, warrant, or other lawful request
  • Meet legal, regulatory, MLS, or professional obligations
  • Respond to government or law-enforcement authorities
  • Investigate fraud or security incidents
  • Protect the rights, safety, or property of the Company or others
  • Enforce agreements
  • Establish, exercise, or defend legal claims

Business Transactions

Information may be disclosed or transferred in connection with a proposed or completed merger, sale, acquisition, financing, restructuring, reorganization, bankruptcy, dissolution, or transfer of some or all of the Company's business or assets.

Public and De-Identified Information

We may use and disclose information that is publicly available, aggregated, or reasonably de-identified so that it does not identify a particular individual.

13. Advertising and Remarketing

We may use advertising and analytics services to understand how visitors reach and interact with the Website and to advertise our services on other websites or platforms.

These providers may use cookies, pixels, device identifiers, or similar technologies to collect information about Website activity. Depending on the technologies used, visitors may see advertisements after visiting our Website or viewing a particular property or service.

Some disclosures made through advertising technologies may be considered a "sale," "sharing," or use for targeted advertising under certain state privacy laws, even when no money is exchanged.

Where required, you may manage these technologies through our Cookie Settings, recognized privacy preference signals, or the applicable provider's advertising settings.

14. Artificial Intelligence and Automated Tools

We may use software containing artificial intelligence or automated features to support business operations, such as:

  • Responding to general Website questions
  • Organizing inquiries
  • Summarizing communications or documents
  • Assisting with property descriptions or marketing content
  • Analyzing Website activity
  • Improving customer service
  • Detecting spam, fraud, or security threats
  • Supporting administrative tasks

We do not represent that automated output is always complete or accurate. Material real estate decisions should not be made solely in reliance on automated or artificial-intelligence-generated information.

We may use third-party providers to operate these tools. Information submitted to an AI-enabled feature may be processed by the provider supporting that feature.

Do not submit confidential transaction documents or highly sensitive personal information to a chatbot or other automated Website feature unless the feature clearly indicates that it is intended and secured for that purpose.

15. Information We Do Not Intentionally Collect

The Website is intended for general real estate inquiries and services. Unless specifically requested through an appropriate secure transaction process, we do not ask you to provide:

  • Social Security numbers
  • Banking passwords
  • Complete payment-card numbers
  • Complete bank-account numbers
  • Government account passwords
  • Medical records
  • Biometric identifiers

You should not submit this information through a standard contact form, property-inquiry form, text message, or Website chat feature.

16. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Provide requested services
  • Maintain our relationship with you
  • Complete or document a transaction
  • Maintain business and brokerage records
  • Comply with legal, regulatory, tax, insurance, and professional requirements
  • Resolve disputes
  • Enforce agreements
  • Prevent fraud and maintain security
  • Protect legal rights

Retention periods vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements. When information is no longer reasonably required, we may delete, destroy, anonymize, or de-identify it, subject to applicable record-retention obligations.

17. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. These safeguards may include:

  • Access controls
  • Password protections
  • Secure connections
  • Security monitoring
  • Employee and contractor access restrictions
  • Service-provider requirements
  • Data-backup and recovery procedures
  • Secure disposal practices
  • Incident-response procedures

No internet transmission, electronic-storage system, or security measure can be guaranteed to be completely secure.

You are responsible for protecting your account credentials, using a secure device and network, and notifying us promptly if you suspect unauthorized account activity or a security incident.

18. Your Privacy Choices

Email

You may unsubscribe from marketing emails using the unsubscribe link included in the applicable message.

Text Messages

You may opt out of marketing text messages by replying STOP.

Cookies

You may manage nonessential cookies through our Cookie Settings tool or your browser settings.

Location Information

You may disable location access through your device or browser settings.

Account Information

You may update certain information through your account or by contacting us.

Advertising

You may manage certain interest-based advertising through our Cookie Settings tool, browser settings, recognized opt-out mechanisms, or the applicable advertising provider.

19. Privacy Rights

Depending on your state of residence and whether an applicable privacy law applies to the Company, you may have the right to request:

  • Confirmation of whether we process your personal information
  • Access to certain personal information
  • Correction of inaccurate personal information
  • Deletion of certain personal information
  • A portable copy of certain information
  • Information about categories of information collected or disclosed
  • Opt-out from certain sales, sharing, or targeted advertising
  • Limitation of certain uses of sensitive personal information
  • Appeal of a decision regarding a privacy request
  • Equal service without unlawful discrimination for exercising a privacy right

These rights are subject to exceptions and limitations. For example, we may retain information required for legal compliance, transaction records, security, fraud prevention, or the establishment or defense of legal claims.

To submit a privacy request, contact us using the information at the end of this Privacy Policy. We may need to verify your identity before completing a request. An authorized agent may submit a request when permitted by law, but we may require proof of the agent's authority and verification of your identity.

20. Global Privacy Control

Some browsers or extensions allow users to send a Global Privacy Control or similar opt-out signal.

Where required by applicable law and technically supported, we will process a recognized signal as a request to opt out of covered data sales, sharing, or targeted advertising for the browser or device sending the signal.

Because privacy signals are associated with a particular device or browser, you may need to submit a separate preference from each browser or device you use.

21. Children's Privacy

The Website is intended for a general audience and is not directed to children under 13 years of age. We do not knowingly collect personal information online from children under 13.

If we learn that personal information has been collected from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

A parent or legal guardian who believes that a child has provided personal information through the Website should contact us.

22. Third-Party Websites and Services

The Website may contain links to third-party websites, property-search platforms, mapping services, social media pages, lenders, attorneys, inspectors, title companies, governmental websites, or other services.

We do not control the privacy or security practices of third parties. This Privacy Policy does not apply to information collected directly by a third party through its own website or service.

You should review the third party's privacy policy before providing personal information.

23. Social Media

When you interact with our pages, advertisements, or accounts on a social media platform, the platform may collect information according to its own privacy policy.

We may receive information made available through your interaction with our social media content, such as your username, public profile information, messages, comments, or advertising interactions.

The privacy settings and information practices of a social media platform are controlled by that platform.

24. United States Processing

The Website is operated from the United States. Information collected through the Website may be processed and stored in the United States.

Visitors accessing the Website from another country understand that privacy laws and protections in the United States may differ from those in their country.

25. Changes to This Privacy Policy

We may revise this Privacy Policy to reflect changes in our Website, services, technology, information practices, or legal obligations.

The revised Privacy Policy will be posted on the Website. Material changes may also be communicated through a Website notice, cookie banner, email, or another appropriate method.

Your continued use of the Website after a revised Privacy Policy is posted constitutes acknowledgment of the revised policy.

26. Contact Us

Questions, privacy requests, or concerns regarding this Privacy Policy may be directed to:

Home Pro Realty of NY, LLC — Polk Commercial Real Estate

115 Main St, Suite 5
Whitesboro, New York 13492

Telephone: (315) 272-7623